Be Free From 101+ Unwanted Ingredients

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Trust in Simple

Simple Truth® makes it easy to know you’re getting quality products, Free From over 101+ unwanted ingredients. That’s why we proudly display our “Free From” badge across our products. When you see Simple Truth®, you can be confident in your choice.
Smoothie Bowl

Free From Means…

No artificial flavors, colors, sweeteners or preservatives.

Free From Means...

No synthetic dyes, fragrances or harsh chemicals.

Trust in Simple

Simple Truth® makes it easy to know you’re getting quality products, Free From over 101+ unwanted ingredients. That’s why we proudly display our “Free From” badge across our products. When you see Simple Truth®, you can be confident in your choice.
Smoothie Bowl

Free From Means…

No artificial flavors, colors, sweeteners or preservatives.

Free From Means...

No synthetic dyes, fragrances or harsh chemicals.

Our List of 101+ Unwanted Ingredients You Won’t Find in Simple Truth® Products

    Acesulfame-K (acesulfame potassium)

    Acetylated ester of mono- and diglycerides

    Ammonium chloride

    Artificial colors (Synthetic and FD&C Certified)

    Artificial flavors

    Aspartame

    Astaxanthin, acceptable in supplements, if natural

    Azodicarbonamide

    Autolyzed yeast extract

    Bentonite (acceptable in supplements)

    Benzoates in food

    Benzyl Alcohol

    Benzoyl peroxide

    BHA (butylated hydroxyanisole)

    BHT (butylated hydroxytoluene)

    Bisulfites

    Bleached flour

    Bromated flour

    Brominated vegetable oil (BVO)

    Calcium bromate

    Calcium disodium EDTA

    Calcium peroxide

    Calcium propionate

    Calcium stearoyl-2-lactylate

    Calcium sorbate

    Cap rocaprylobehenin

    Carmine

    Certified colors

    Cochineal

    Cyclamates

    Cystine (I-cysteine), as an additive for bread products

    DATEM (diacetyl tartaric and fatty acid esters of mono and diglycerides)

    Diglycerides (acceptable in supplements)

    Dimethylpolysiloxane

    Dioctyl sodium sulfosuccinate (DSS)

    Disodium calcium EDTA

    Disodium dihydrogen EDTA

    Disodium guanylate (GMP)

    Disodium succinate

    Dimethylamylamine (DMAA)

    EDTA – ethylenedia mine-tetra acetic acid – chelating preservative

    Erythorbic acid

    Estergums

    Ethanol, ethyl alcohol, except that which is used as a natural flavor carrier

    Ethyl vanillin

    Ethylene oxide

    Ethyoxyquin

    FD&C colors (food dye & color)

    Glycerol ester of wood rosin

    Hexa-, hepta- and octa-esters of sucrose

    High-fructose corn syrup

    Hydrogenated/partially hydrogenated fats & oils

    Hydroxpropyl guar gum

    Meth ylene chloride

    Methyl silicon

    Monoglycerides (acceptable if plant derived)

    Monosodium glutamate (MSG)

    Neotame

    Nitrates/nitrites

    Oxystearin

    Parabens

    Partially hydrogenated oil

    Polydextrose

    Potassium benzoate

    Potassium bisulfate

    Potassium bromate

    Potassium hydroxide

    Potassium metabisulfite

    Potassium nitrate or nitrite

    Potassium sorbate (acceptable in supplements only)

    Propionates (calcium and sodium)

    Propyl gallate

    Propylene oxide

    Propylparaben

    Saccharin

    Simplesse

    Sodium aluminum phosphate

    Sodium aluminum sulfate

    Sodium benzoate

    Sodium bisulfate

    Sodium diacetate

    Sodium ferrocycanide

    Sodium glutamate

    Sodium metabisulfite

    Sodium nitrate/nitrite

    Sodium propionate

    Sodium sterol lactylate

    Sodium steroyl-2-lactylate

    Sodium sulfite

    Solvent extracted oils, as standalone, single-ingredient oils (except grapeseed oil)

    Sorbic acid

    Sucralose

    Sucroglycerides

    Sucrose polyester (Olestra, Olean)

    Sulfites (sulfur dioxide), acceptable if naturally occurring, e.g., vinegar

    Tartrazine

    TBHQ (tertiary butylhydroquinone)

    Tetrasodium EDTA

    Trans fatty acids

    Vanillin, synthetic

    2-‐propanone

    1,2 hexanediol

    2-‐carboxy-‐1methylpyridinium chloride

    AA2G-Ascorbyl Glucoside

    acetamide MEA

    acetone

    Acrylate Copolymer

    acrylic acid/vp crosspolymer

    aerosol sprays

    AHAs

    alcloxa

    aldioxa

    alkyl benzoate

    alkyldimethylamine oxide

    alpha arbutin

    alpha hydroxy acids

    Aluminum Chloride Hexahydrate

    aluminum chlorohydrate

    aluminum glycinate

    aluminum hydroxide

    aluminum oxide

    aluminum powder

    amino-guanadine

    aminomethyl propanol

    Aminopropyl Ascorbyl Phosphate

    ammonia

    ammonium alum

    ammonium laureth sulfate

    ammonium lauryl sulfate

    ammonium polacrylate

    ammonium xylene sulfonate

    AMP

    Aqualance

    Arbutin

    artificial colors

    Ascorbyl tetraisopalmitate

    atelocollagen

    avobenzone

    babassuamidopropalkonium chloride

    babassuamidopropyl betaine

    behenalkonium chloride

    behenamidopropyl hydroxyethyl dimonium chloride

    behenoxy dimethicone

    behentrimonium methosulfate

    benzalkonium chloride

    benzethonium chloride

    benzocaine

    benzophenone

    benzyl PCA

    betaine

    BHA (butylated hydroxyanisole)

    BHT (butylated hydroxytoluene)

    Bis Diglyceryl Polyacyladipate-2

    Bis-‐Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate

    Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl

    bismuth oxychloride

    Blue WS 1430

    borax

    boron nitride

    Brassicamidopropyl Dimethylamine

    bronopol

    bumetrizole

    butoxyethanol

    Butyl methoxydibenzoylmethane

    butylene glycol

    butylene/ethylene/styrene copolymer

    butylparaben

    Butylphenyl methylpropianol

    C 11-15 Pareth 12

    C 12-14 Olefin Sulfonate

    C 12-15 Alkyl benzoate

    C 12-15 Alkyl octanoate

    C 13-14 Isoparaffin

    C12-15 alkyl lactate

    C12-20 Acid PEG-8 Ester

    C18-38 alkyl hydroxystearol stearate

    Calcium Aluminum Borosilicate Silica

    capryl isostearate

    Caprylic/Capric Triglyceride (and) Diacetyl Boldine

    carbomer

    Carbowax (see polyethylene glycol)

    carmine

    castor oil/IPDI copolymer

    Castoryl maleate

    CDE (see cocomide DEA)

    ceramide 2, 3

    ceresin

    certified colors

    ceteareth 2 -‐ 100

    ceteareth 5 -‐ 20

    Cetearyl Ethylhexanote

    cetearyl isononanoate

    cetearyl methicone

    Ceteth -‐20 Phosphate

    cetrimonium bromide

    cetrimonium chloride

    cetyl betaine

    Cetylpyridinium Chloride

    chlorphenesin

    Chromaveil

    Cinnamidopropyltrimonium chloride

    cocamide betaine

    Cocamide DEA

    Cocamide MEA

    cocamide MIPA

    cocamidopropyl pg-dimonium chloride

    cocamidopropyl PG-dimonium chloride phosphate

    Cocamidopropylamine Oxide

    cocamine oxide

    cochineal

    coco betaine

    coco phosphatidyl pg-dimonium chloride

    Cocoamphocarboxyglycinate

    Cocodimonium Hydroxypropyl Hydrolyzed Rice Protein

    colloidal anhydrous silica

    colloidal minerals

    colloidal silver

    Copolymer

    Copper disodium EDTA

    corn glycol

    Cyclomethicone

    Cyclopentasiloxane

    cyclotetrasiloxane

    diazolidinyl urea

    dicaprylyl carbonate

    dicaprylyl ether

    dicetyldimonium chloride

    diethanolamine (DEA)

    dihydroxyacetone

    diisopropyl dimerate

    Diisostearyl Malate

    Dimer Dilinoleate

    dimethicone copolyol

    dimethicone crosspolymer-3

    Dimethicone glycereth-2 cocoate

    dimethyl adipate

    dimethyl capramide

    dimethyl glutarate

    Dimethyl oxobenzo dioasilane

    Dimethyl oxobenzo dioasilane Dimethyl Phenyl 2-‐Butanol

    Dimethyl Phenyl 2-Butanol

    dimethyl succinate

    dimethylmethoxy chromanyl palmitate

    dimethylpolysiloxane

    dioctyl sodium sulfosuccinate (DSS)

    dipalmitoyl hydroxyproline

    Dipentaerythrityl

    Dipentaerythrityl dipetaerythrityl

    dipetaerythrityl

    dipolyhydroxystearate

    dipropylene glycol

    disodium EDTA

    Disodium laureth sulfosuccinate

    disodium oleamido succinate

    Distarch Phospate Acetate

    distearate 75

    Disteardimonium Hectoride

    DMDM hydantoin

    EDTA

    EGMS

    emu oil

    Equine oil

    ethoxydiglycol

    ethoxydiglycol oleate

    Ethyhexyl Methoxycrylene

    ethyl acetate

    ethyl diglycol (see polyethylene glycol)

    ethyl methoxycinnamate

    ethyl vanillin

    ethylene glycol

    Ethylhexyl isononanoate

    Ethylhexyl Methoxycrylene

    Ethylyhexyl Salicylate

    FD & C colors

    formaldehyde

    fragrance, synthetic (botanical fragrance, parfum, etc.)

    Fullerenes

    gelatin

    germaben

    germall

    Glycereth-2 cocoate

    Glycereth-26

    glycereth-7 cocoate

    Glyceryl

    Glyceryl (tetradecanoate/hexadecanoate/octadecanoate/ricin oleate/eicosadioate)

    glyceryl isostearate

    glyceryl polyacrylate

    Glyceryl rosinate

    glycolic acid

    Guaiazulene

    Hexadecanol

    Hexadecyl Isononanoate

    Hexahydroxystearate/ Hexastearate/Hexarosinate

    hexahydroxystearate/hexastearate/hexarosinate dipolyhydroxystearate

    hexyl laurate

    hexylene glycol

    hexylresorcinol

    homosalate

    human placental protein

    hydrocinnamate

    Hydrogenated Polydecene

    Hydrolyzed Vegetable Protein PG-Propyl

    Hydrolyzed Vegetable Protein PG-‐Propyl Silanetriol

    hydroquinone

    hydrotalcite

    Hydroxyethyl Acrylate/Sodium Acryloyldimethyl

    Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer

    Hydroxyethyl Soyamide

    Hydroxyethyl urea

    Hydroxypropyl Polysiloxane

    Hydroxypropyltrimonium Honey

    imidazolidinyl urea

    iodopropynyl butylcarbamate

    IPDI

    Iselux LQ

    Isobutane

    Isoceteth-20

    isocetyl isostearate

    Isocetyl Stearate

    Isododecane

    Isohexadecane

    Isononyl Isononanoate

    Isopentane

    isopentyldiol

    isopropyl methylphenol

    isopropyl myristate

    Isopropyl phenyl dimethicone

    Isopropyl Titanium Triisostearate

    Isostearyl Isostearate

    kojic acid

    lactamidopropyl trimonium chloride

    lactic acid

    Lauramide MEA

    Lauramidopropylamine Oxide

    Laureth-7

    laurethsulfosuccinate

    Lauryl Amidopropyl Betaine

    Lauryl betaine

    lauryl glucoside betaine

    lidocaine

    Lumiskin

    Magnesium Aluminum Silicate

    Magnesium Myristate

    MEA-containing ingredients

    Melanin

    methoxycinnamate

    Methyl Gluceth-10

    methyl glyceth-20

    methyl glycol

    methyl nicotinate

    Methyl Propanediol

    methyl rapeseed extract

    Methyl soyate

    methylchloroisothiazolinone

    methylisothiazolinone

    methylparaben

    methylsilanol mannuronate

    Microcrystalline wax

    mineral oil

    myristic acid

    myristyl alcohol

    myristyl ether sulfate

    Myristyl Lactate

    myristyl myristate

    nanotechnology ingredients

    nitrocellulose

    noleate/eicosadioate)

    nonoxynol 10

    Nylon-12

    octadecanol

    octinoxate

    octisalate

    octocrylene

    Octyl dimethyl PABA

    Octyl Dodecyl Neopentanoate

    octyl methoxycinnamate

    Octyldecanol

    Octyldodecanol

    Oleamidopropyl dimethylamine

    Olefin Sulfonate

    oleth (2-50)

    oleth-20

    oleth-3-phosphate

    oleyl betaine

    Oleyl Oleate

    oxybenzone

    Palmitoyl dipeptide-‐5 diaminobutyloyl hydroxythreonine

    PABA (Para-Aminobenzoic Acid)

    Palmitoyl dipeptide-‐5 diaminohydroxybutylrate

    panthenyl ethyl ether

    panthenyl triacetate

    Para-Aminobenzoic Acid (see PABA)

    parabens

    paraphenylenediamine

    parfum

    parsol

    PCA-ethyl cocoyl arginate

    Pearl powder

    PEG (see polyethylene glycol)

    PEG 35 (stearate) castor oil

    PEG/PPG-20/15 dimethicone

    PEG-‐10 Sunflower Glycerides

    PEG-‐10 Sunflower Glycerides

    PEG-120 Methyl Glucose Dioleate

    PEG-150 distearate

    PEG-150 Pentaerythrityl Tetrastearate

    PEG-20 glyceryl triisostearate

    PEG-20, 100 stearate

    PEG-40 hydrogenated castor oil

    Peg-55 Propylene Glycol Oleate

    PEG-6 Caprylic/Capric glycerides

    PEG-7 Glyceryl Cocoate

    Pentaerythrityl Tetra-‐di-‐t-‐butyl Hydroxyhydrocinnamate Pentaerythrityl Tetra-‐di-‐t-‐butyl Hydroxyhydrocinnamate Pentaerythrityl Tetraisostearate

    pentaerythrityl distearate

    Pentaerythrityl Tetra-Di-T-Butyl

    Pentaerythrityl Tetraisostearate

    pentaerythrityl tetrastearate

    Pentasodium Pentetate

    pentylene glycol

    Perflouroisohexane

    perfluorodecalin

    petrolatum

    phenylbenzimidazole-5-sulfonic acid

    phenyl-butyl-nitrate

    Phenylpropanol

    phenyltrimethicone

    phthalate

    placental protein

    polaxamer 335

    polyacrylamide

    Polyacrylate-13

    Polyamide-‐8

    Polybutene

    Polydecene

    Polyethylene

    polyethylene glycol (PEG)

    polyethylene terephthalate

    Polyglyceryl -10 Behenate/Eicosadioate

    polyglyceryl -2 dipolyhydroxystearate

    Polyglyceryl Methacrylate

    polyglyceryl-3 diisostearate

    Polyglyceryl-3 Polyricinoleate

    polyglyceryl-3 stearate

    Polyglyceryl-4 Isostearate

    polyimide 1

    polyisobutene

    polypropylene glycol

    Polyquaternium 7

    Polyquaternium 10

    Polyquaternium 10

    Polyquaternium 10

    Polyquaternium 11

    Polyquaternium-51

    polysilicone-11, -15

    Polyurethane-14

    polyvinylpyrrolidone

    potassium alum

    Potassium C12-13 Alkyl Phosphate

    potassium iodide

    Potassium Myristate

    PPG-12/SMDI Copolymer

    PPG-15 stearyl ether

    PPG-30

    P-phenylenediamine

    propanediol

    Propyl Gallate

    propyl gallate

    propylene carbonate

    propylene glycol

    propylene glycol alginate

    Propylheptyl Caprylate

    propylparaben

    Protein

    Providone (see polyvinylpyrrolidone)

    PTFE (teflon)

    pvp/eicosene copolymer

    pvp/va copolymer

    Quaternium 87

    Quaternium 95 (and) 1,3 Propanediol

    quaternium-15

    quaternium-18

    Ricinoleylpropyl PG-Dimonium Chloride Phosphate

    salicylic acid

    Silanetriol

    Silica Dimethyl Silylate

    silica silylate

    silver citrate

    silver dihydrogen citrate

    simethicone

    soapstone (see talc)

    Sodium coco-‐sulfate

    sodium acrylate

    sodium bisulfite

    Sodium C14-16 Olefin Sulfonate

    sodium cetearyl sulfate

    Sodium coco-sulfate

    sodium cocoyl sulfate

    Sodium Dodecylbenzene Sulfonate

    Sodium Erythorbate

    Sodium fluoride

    sodium hydroxymethylglycinate

    sodium isostearoyl lactylate

    sodium laureth sulfate

    Sodium Lauroyl Methyl Isethionate

    Sodium Lauryl Glucosideoxyacetate

    sodium lauryl sulfate

    Sodium lauryl sulfoacetate

    Sodium metabisulfite

    Sodium Methyl Oleoyl Taurate

    sodium myreth sulfate

    Sodium PEG-7 Olive Oil Carboxylate

    sodium polyacrylate

    Sodium sulfate

    sodium sulfite

    Sodium Trideceth Sulfate

    sorbitan isostearate

    soyamide DEA

    soyamidopropalkonium chloride

    squalane

    stearamidopropyl dimethyl amine

    Steardimonium

    Steardimonium Chloride

    steareth-2, 20, 21, 100 etc

    Stearoxytrimethylsilane

    Styrene/acrylates copolymer

    styrene-pvp copolymer

    Sulfated Castor Oil

    Synthetic Beeswax

    synthetic fluorphlogopite

    synthetic fragrance

    Synthetic Wax

    talc

    tallow

    TEA-Carbomer

    TEA-Lauryl Sulfate

    tetradecanoate/hexadecanoate/octadecanoate/rici

    Tetrahexyldecyl Ascorbate

    Tetrahydroxypropyl Ethylenediamine

    tetrasodium EDTA

    Tetrasodium N,N-‐bis(carboxymethyl) L-‐Glutamate

    Thiotic Acid

    tin oxide

    Tolnaftate

    Tri Alkyl Citrate

    tribehenin

    Triclosan

    Trideceth-12

    Tridecyl Neopentanoate

    tridecyl salicylate

    triethanolamine (TEA)

    triethoxycaprylysilane

    Triethylhexanoin

    Trihydroxystearin

    trimethylsiloxysilicate

    trisodium EDTA (see tetrasodium EDTA)

    Trisodium ethylenediamine disuccinate

    tromethamine stearate

    tropolone

    Ultramarines

    urea

    vanillin

    Vanillyl Butyl Ether

    vanillyl butyl ether

    Water Caprolactam/VP/Dimethylaminoethyl

    Water Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer

    Wheat germamidopropyl betaine

    Wheatgermamidopropyl Dimethylamine

    willow bark extract

    Zinc pyrithione

What Does it Mean to Be USDA Certified Organic?

All our Simple Truth Organic® products bear the USDA Organic seal, which means they’re developed using organic growing practices, such as no genetically modified organisms (GMOs) and no chemical pesticides.
Produced without synthetic fertilizer, genetic engineering, sewage sludge or irradiation. Free from artificial preservatives.
Grown without irradiation, sewage sludge, synthetic fertilizers, prohibited pesticides or GMOs.
Producers must meet animal health and welfare standards, may not use antibiotics or growth hormones, must use 100% organic feed and must provide animals with access to the outdoors.
These products contain 95% or more certified organic content. Specifically claimed ingredients must also be certified organic.

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Plant-based Choices

All of our plant-based products are made without animal-derived ingredients.

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Gluten-free Selections

Enjoy the great tastes of your favorite items, without the gluten.

Shop Gluten-free