Cold Brew is a simple method that brews with time instead of heat for bold, cold, super-smooth coffee. Simply drop two pitcher packs into a pitcher of water, place in the fridge and your cold brew is ready to enjoy in 24 hours. That's it. A few minutes of prep time makes bold, super-smooth, cold coffee you can enjoy all week long. Our pitcher packs are made with Starbucks® custom coffee developed to be brewed cold. It's the same blend at the heart of every Starbucks® Cold Brew beverage you enjoy in our stores.