Fran Wilson® 12 Hour Long Wear Lipstick that Changes Color Instantly Enriched with Aloe & Vitamin E to Keep Lips Soft, Hydrated and deliciously Kissable Ultra-Hydrating and Moisturizing Lipstick that Provides Continuous Hydration for 12 Hours Smudge Proof, Fade Proof & Kiss Proof Guaranteed! More than just a lipstick, pick a personalized shade perfect for you and bring home The Original Color-Change Lipstick uniquely formulated to complement every skin tone, this long-lasting formulation combining the comfort of a balm adapts according to your body chemistry.Designed with a slender, tapered tip provides a more precise definition, making it easy to highlight the sensual curve of your lips for a perfect pout in seconds.